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October 2006

Hair Loss Experts Visit Miami Hurricanes Football to Educate Men About Male Pattern Hair Loss


Tailgaters Can Visit the Get Your Head in the Game Booth to Pick Up Important Information About Male Pattern Hair Loss, Vote for Miami as the Best Tailgating School, and Register for a Chance to Win a Segway(R) HT

The International Society of Hair Restoration Surgery (ISHRS) has announced the launch of Get Your Head in the Game, a national consumer awareness program that will take place at select college football stadiums across the country in order to educate men about male pattern hair loss.

The program is sponsored by Merck & Co., Inc.

The campaign will stop on November 4, 2006 at the Orange Bowl for Miami's game against the Virginia Tech Hokies. During the tour, college football fans will have an opportunity to:

* Pick up important information about hair loss

* Speak with an ISHRS physician about their hair loss situation

* Vote for one of the five universities as the best tailgating school

* Register for a chance to win a Segway® HT

"Early detection and intervention are important to treating and preventing future hair loss," said Paul C. Cotterill, MD, president of the ISHRS. "This common medical condition should be evaluated and treated by a physician trained in hair loss. ISHRS physicians are particularly skilled at assisting people who experience hair loss."

A recent survey commissioned by the ISHRS showed more than three-quarters of men (77 percent) would be very or somewhat concerned about their hair loss if they were in their twenties and just starting out in their career and experiencing noticeable hair loss.

Hair loss is a common medical condition occurring in nearly two out of every three men and with the correct diagnosis and treatment program, many men can be helped.

Concerned men should visit the Get Your Head in the Game booth at the Miami football game on November 4th or visit http://www.hairlosshope.com .

About Get Your Head in the Game

Get Your Head in the Game is a national consumer education campaign designed to educate men about male pattern hair loss at select college football games throughout the country. This fall, the Get Your Head in the Game booth will be at:

* Los Angeles, September 30 - UCLA vs. Stanford

* San Francisco, October 7 - Cal vs. University of Oregon

* San Francisco, October 14 - Stanford vs. University of Arizona

* Miami, November 4 - University of Miami vs. Virginia Tech

* Dallas, November 11 - Texas A&M vs. Nebraska About the International Society of Hair Restoration Surgery

Founded in 1993, the ISHRS is a non-profit medical association dedicated to the advancement of the art and science of hair restoration.

With a membership of over 600 physicians worldwide, the ISHRS provides continuing medical education to physicians specializing in hair loss, hair transplant and restoration surgery and serves as a resource for the public on the latest medical and surgical hair restoration treatments for hair loss.

For more information and to locate a physician, visit http://www.ishrs.org .