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Hair Loss News Archives
September 2008
Hair Genesis Paying for Print Advertising in a New Way via MediaBids
Sept 2008
Hair Genesis™, a national direct-response company providing hair-loss solutions to both men and women, is paying for print advertising on a per-sale basis thanks to MediaBids’ Per-Inquiry Print Advertising Program.
Hair Genesis™, announced today that it will be paying for its print advertising in newspapers and magazines nationwide based on a percentage of sales the print ads generate in each publication, courtesy of MediaBids’ Per-Inquiry (PI) Advertising Program.
MediaBids will provide the Hair Genesis™ ad, which can be seen here - to newspapers and magazines nationwide that sign up to
participate in MediaBids’ PI Print Advertising program. Hair
Genesis™ will pay newspapers and magazines 20% of the sale price
generated by each customer’s order.
To date, over 1,500 newspapers and magazines nationwide have signed
up for MediaBids PI program and have placed other national direct
response advertisers including Vonage, DirecTV and Liflock in their
publications.
Publications can be paid based on either lead or acquisition,
depending on the type of PI campaign.
Some advertisers pay a fixed amount per call – others pay a fixed
amount per sale of their product/customer acquisition. To view a
list of current direct-response advertisers available and payout
information, click here:
“As a 21st Century hair loss research company we tend to look for
creative cutting-edge ideas. So the unique marketing approach
offered by MediaBids really appealed to that side of us,” says Dr.
Geno Marcovici, founder and president of HairGenesis™
To place a Hair Genesis™ ad in your publication or to learn more,
please visit http://marketing.mediabids.com/pi/PpiAdvertiserHairGenesis.html
About Hair Genesis™
HairGenesis™ constitutes the first and, so far, only non-drug
botanically-based hair loss treatment system successfully proven in
a peer-reviewed and published IRB-monitored placebo-controlled
clinical trial. Unlike Rogaine™ and Propecia™, each of which comes
with the potential for serious negative side effect, HairGenesis™
has been tested safe and effective under the most scientifically
rigorous conditions possible.
Appropriate for the treatment of both male and female pattern hair loss, HairGenesis™ offers a compelling treatment option for men and women concerned about hair loss Visit: http://www.hairgenesis.com/